Editorial Tips & Insights
The roads to print and online success are marked by plenty of editorial potholes and detours. Here are a few articles to help you avoid these hazards and ensure that your content reaches your intended destination.
The demanding editorial realities of the transition from a print-first to a digital-first publication process were the topic of ASBPE’s excellent November 17 webinar, “How to Navigate the Path to[…]Read more
Early scoring results from my ninth annual B2B e-news study suggest that many sites have a “Headless Headline” problem—unthinking headlines that don’t highlight the key point of the article and[…]Read more
Working 45 to 60 hours a week is nothing new to most B2B editorial managers. That’s a good thing, because the workplace changes caused by the pandemic are making work[…]Read more
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