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Editorial Tips & Insights

The roads to print and online success are marked by plenty of editorial potholes and detours. Here are a few articles to help you avoid these hazards and ensure that your content reaches your intended destination.

September Tweets Feature Personnel Management Tips

Written tests used to screen new editorial staff recruits should provide a learning experience to job candidates. And looking ahead, when newcomers reach senior level positions, is there a guaranteed[…]

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October 1, 2019 0

Get Serious About Editorial Management Now Available as E-Book

The premium handbook for B2B editorial managers, Get Serious About Editorial Management, can now be downloaded from in Kindle E-book format for just $9.99. Whether you use a Kindle[…]

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September 17, 2019 0

Do Today’s Ethics Codes Work for Everyone?

Is continued reliance on traditional ethics code guidance the best approach for everyone? In my previous post on this subject, I made a case for in-house codes that help avert[…]

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September 16, 2019 0

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Proving editorial superiority over your competitors—whether online or in print—is no cinch. You’ll need detailed quantitative analysis of your content’s enterprise, impact, end-user input, and readability. Get the proof you need with Editorial Solutions’ custom reports. Choose among offers covering just your content or add a competitive match-up.

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Headlines can make or break your battle against competitors. Let ESI show you how well your headlines work, either on their own or in comparison with those of your competition.

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Find out if your e-news makes the grade. With unparalleled expertise gained from seven years of online news performance studies, ESI can analyze and grade your news performance and help your website news section reach peak fighting shape.

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Get Serious About Your Career!

Build up your editorial expertise with these two essential books

If you’re serious about advancing your editorial career, Get Serious about Competitive Editorial Analysis and Get Serious About Editorial Management are written specifically for you. Required reading for both new and seasoned business-to-business editors.  


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Editorial Solutions for B2B Media and Content Marketing Problems

Founded by veteran publishing executive Howard Rauch, Editorial Solutions specializes in competitive analysis reports, performance studies, tailored in-house training, in-depth critiques of content, and ongoing consulting.

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