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The Essential Reference for Every B2B Editor and Manager

Having the best writers and editors is not enough to make great content. Only with focused and purposeful management can content creators produce a winning product. Get Serious About Editorial Management shows you how to tackle the most serious issues facing editorial managers today and come out on top. Written by Editorial Solutions founder Howard Rauch, Get Serious About Editorial Management offers exclusive insights for B2B and content marketing specialists.

About Us

Editorial Solutions for B2B Media and Content Marketing Problems

Founded by veteran publishing executive Howard Rauch, Editorial Solutions specializes in competitive analysis reports, performance studies, tailored in-house training, in-depth critiques of content, and ongoing consulting.

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Editorial Tips & Insights

The roads to print and online success are marked by plenty of editorial potholes and detours. Here are a few articles to help you avoid these hazards and ensure that your content reaches your intended destination.

Logical New Year’s resolution: Bad editorial habits must go!!

I wish I had written the recent editorial column posted by colleague William Dunkerley. Bill publishes two excellent industry newsletters. In one of them—STRAT—he offers a thoughtful assessment of why[…]

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January 12, 2018 0

Editorial performance analysis reports should treat reading time as key activity

Performance studies I conduct usually evaluate editorial staff members based on hours consumed by six factors: (1) original writing; (2) editing work of others; (3) field trips; (4) production; (5)[…]

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January 12, 2018 0

Road to on-target research begins way before questionnaire development

Statistical expertise alone doesn’t guarantee success for your published editorial research program. In fact, there are many other considerations that must be addressed well before questionnaire development begins. For instance,[…]

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January 12, 2018 0

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